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Welcome to the 2016 MLA Annual Conference! MLA looks forward to celebrating its 125th Anniversary with you.
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Thursday, September 29 • 8:50am - 9:50am
Being the Voice of an Organization: A New Approach to Advocacy

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Advocacy has long been a focus area for the MLA Fall Conference, and something the MN Library legislative community has struggled with. At the 2015 Legislative Forum, Sam Walseth lit a fire in the advocacy break-out group that still burns brightly. He briefly described a completely different approach to advocacy that markets the strengths, partnerships and proven effectiveness of a group rather than focusing on individual requests. This session will review and expand his thoughts on better communication, a focused voice for an organization which could result in a real change for advocacy methods in the future. Sam will also include MALF's 17,000 points of light, and how they can be brought into this model.

Speakers
SW

Sam Walseth, Vice President Capitol Hill Associates, Inc.

Sam is a proud graduate of Moorhead public schools and Augsburg College.  Since college he has spent his time building a professional network in Minnesota's political scene.  He's logged sixteen legislative sessions lobbying at the state Capitol on behalf of a broad range of public... Read More →


Thursday September 29, 2016 8:50am - 9:50am CDT
Gooseberry Falls Room 2