2016 MLA Annual Conference

From MySpace to Facebook, from Flickr to Instagram, social media has become a vital way for libraries to share their story and interact with the diverse communities they serve. In this session learn how Hennepin County Library uses a team approach for providing a sustainable social media presence on Twitter, Facebook and Instagram. As the cultural landscape changes, it is critical for libraries to be seen as online communities as well as physical ones. A sustainable social media model is open to exploration and is flexible to accommodate new tools, new trends, and new people. This session is intended for libraries of all sizes who are developing or are interested in improving their social media presence.